Launching an online store is easy in today’s world—but scaling it is a different game entirely. Most eCommerce stores hit a plateau because they focus too much on visuals and not enough on strategy. A beautiful site means nothing without traffic, conversion, and a clear sales path.

At Wize Consulting, we’ve worked with dozens of eCommerce businesses that were stuck in the ‘launch-and-hope’ phase. Our blueprint is designed to move brands from survival mode into a growth engine—through strategic planning, data-backed execution, and platform optimization.

Our first step is always a deep diagnostic. We audit your website, product pages, marketing efforts, and analytics to understand what’s working, what’s broken, and what’s missing entirely. Many store owners overlook the data available to them—data that often reveals exactly why sales are stalling.

We compare your store’s performance against industry benchmarks in conversion rate, AOV (average order value), customer acquisition cost, and other key metrics. This gives us a clear starting point and informs the custom roadmap we build moving forward.

Once we understand the bottlenecks, we optimize your storefront for conversion. That means simplifying navigation, streamlining the checkout process, improving product page layouts, and ensuring your store loads fast and looks professional on all devices.

We also implement conversion triggers like social proof, urgency banners, upsell placements, and more. This isn't about guessing—it’s based on proven eCommerce frameworks that we’ve refined through years of client work and A/B testing.

Scaling a store requires a predictable flow of qualified traffic. We build multi-channel strategies that combine paid traffic (Facebook, Google, TikTok) with organic SEO for long-term growth. Every ad campaign we run is grounded in analytics and ROI—no throwing spaghetti at the wall.

Our keyword-driven SEO efforts help you rank for buyer-intent terms while we test creatives and messaging through ad platforms to uncover what resonates. Whether you're running cold traffic or retargeting campaigns, our focus is maximizing ROAS (return on ad spend) while lowering acquisition cost over time.

Scaling isn’t just about acquiring new customers—it’s about keeping them. We help you build systems around retention: abandoned cart flows, email/SMS marketing, loyalty programs, and subscription-based offerings when applicable.

Through tools like Google Analytics, Meta Pixel, and heat mapping, we monitor user behavior and iterate on what’s working. The result is a flywheel effect: traffic turns into customers, customers come back, and you build a brand that doesn’t rely solely on new ad spend to survive.